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HOW A PRESENTATION CAN BENEFIT FROM VISUALIZING THE "BIG IDEA".
CLIENT:EM Alert
INDUSTRY: Early warning systems / All hazard
COMMUNICATION CHALLENGE: Raise capital through Powerpoint® presentations that contained
technical, social and financial concepts.
We've seen it all before, a Powerpoint presentation that is so mired in bullet points and poor design that the speaker loses their audience by the third slide. In this case, the picture on the left shows an original Powerpoint from a firm that makes a warning system. Their product sends a signal from towers to homes, acting like a tornado siren, but smarter, since it sends instructions directly to a wall mounted appliance. Our recommendation was to show exactly that. BACK TO INFORMATION DESIGN |
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A POWERPOINT "MAKEOVER" |
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DETAIL |
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(above) A wall mounted device that receives a signal from a tower.
In the client's original Powerpoint, this concept was hidden behind bullet points
and spoken words.
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